Full Show Program

Find all of the Radio Show's offerings in one convenient place. Additional sessions and speakers will be added regularly. Be sure to check back often!

Wednesday, September 29
9:00 a.m. - 10:15 a.m.  You’re Closer to the Capitol Than You Think
9:00 a.m. - 10:15 a.m.  Radio’s Future II: The American Youth Study
9:00 a.m. - 10:15 a.m.  New Opportunities Using New Technology
9:00 a.m. - 10:15 a.m.  What Are We Doing Right?
10:00 a.m. - 12:00 p.m.  Ask the Experts: Building a Radio Station
10:30 a.m. - 11:45 a.m.  Disaster Recovery in the Digital Age
10:30 a.m. - 11:45 a.m.  Marketing and Promoting Your Station: How Much is Enough?
10:30 a.m. - 11:45 a.m.  Train The Trainer
10:30 a.m. - 11:45 a.m.  Where Are The Writers
11:00 a.m. - 12:00 p.m.  Michael Harrison’s Annual State of Talk Media Address
Hosted by Talkers Magazine
1:00 p.m. - 2:00 p.m.  Prospecting In 2010
1:00 p.m. - 2:00 p.m.  Connecting with Passion
1:00 p.m. - 2:00 p.m.  Self Service Digital Marketing: How to Create a Low-cost Digital Marketing Strategy for Your Station
1:00 p.m. - 2:00 p.m.  Financing Options and Strategies: A Dickstein Shapiro Discussion
1:00 p.m. - 2:00 p.m.  Radio’s Role in Media Mix Modeling
1:00 p.m. - 2:00 p.m.  Five Ideas That Used Arbitron Data to Bring in $500,000 in Sales
Hosted by Arbitron
1:00 p.m. - 3:30 p.m.  National Radio Systems Committee (NRSC) Meetings
2:15 p.m. - 3:30 p.m.  The Political Regulations FAQ
2:15 p.m. - 3:30 p.m.  Coaching the Coaches
2:15 p.m. - 3:30 p.m.  Non-Audio Based Digital Projects
2:15 p.m. - 3:30 p.m.  Rules of the Game: Tapping into Fan Engagement and Viral Marketing Tools for a Winning Combination
2:15 p.m. - 3:30 p.m.  Strategies for Ad Sales Growth: A Bird’s Eye View
Hosted by Matrix Solutions
2:15 p.m. - 3:30 p.m.  The Future of Radio Revenue
3:45 p.m. - 4:15 p.m.  Opening Remarks by Jeff Haley and Gordon Smith
4:15 p.m. - 5:30 p.m.  Super Session - Prospects and Strategies for Growth: A Dickstein Shapiro Discussion
5:30 p.m. - 7:00 p.m.  Reception in The Marketplace
Thursday, September 30
7:30 a.m. - 8:45 a.m.  Breakfast in The Marketplace
9:00 a.m. - 10:00 a.m.  Super Session - Goin’ Mobile
9:00 a.m. - 10:15 a.m.  Innovation in the Local Radio Business: Leveraging the Power of Cross-Platform Advertising
Hosted by BIA/Kelsey
9:00 a.m. - 10:15 a.m.  Strategic Advertising Sales Advantages
Hosted by MediaGuide
10:30 a.m. - 11:45 a.m.  Creating Focus: How Can I Increase Sales, Improve Profitability and Improve the Customer Experience?
Hosted by Regional Reps
10:30 a.m. - 11:45 a.m.  How to Make Great Radio Hires
10:30 a.m. - 11:45 a.m.  Breaking the Sound Barrier: Hypersonic Digital Strategy for Broadcasters
Hosted by myLocal.net
10:30 a.m. - 11:45 a.m.  The Industry’s Top Radio Professionals and CEOs Provide Valuable Career Tips
10:30 a.m. - 11:45 a.m.  Retailers: What they Want and Need from Radio
10:30 a.m. - 11:45 a.m.  Actionable Mobile Strategies
10:30 a.m. - 11:45 a.m.  International Secrets American Broadcasters Should Know
10:30 a.m. - 11:45 a.m.  Client Retention: Best Practices in Customer Service
10:30 a.m. - 12:00 p.m.  Ask the Experts: Technical/Regulatory/Legal/FCC
12:00 p.m. - 1:30 p.m.  Advertiser Keynote and Luncheon
1:30 p.m. - 3:00 p.m.  Ask the Experts: AM/FM/Digital Transmitter Manufacturers
1:45 p.m. - 3:00 p.m.  The Impact of Good Design: Five Ways to Direct Traffic and Interaction on Your Site
1:45 p.m. - 3:00 p.m.  How to Manage During the Recovery
1:45 p.m. - 3:00 p.m.  Small Market Idea Exchange
1:45 p.m. - 3:00 p.m.  Lose a Legend, Not Your Audience
1:45 p.m. - 3:00 p.m.  How Radio can Boost Box Office Mojo
1:45 p.m. - 3:00 p.m.  Using Social Media to Engage the Lost Generation presented by DMR
Hosted by PromoSuite Software and Interactive
1:45 p.m. - 3:00 p.m.  Kill Val-Pak! Put Direct Mail Dollars to YOUR Bottom Line
Hosted by 10LocalCoupons.com
1:45 p.m. - 3:00 p.m.  Building Loyalty for Financial Services
3:15 p.m. - 4:30 p.m.  The Power of Sound
3:15 p.m. - 4:30 p.m.  A Conversation with Commissioner McDowell
3:15 p.m. - 4:30 p.m.  Turn Your Sales Team into a Long-Term Local Direct Money Machine with Paul Weyland
Hosted by WideOrbit
3:15 p.m. - 4:30 p.m.  Multicultural Growth and the Importance of Radio in Reaching Key Demographics
3:15 p.m. - 4:30 p.m.  Using Street Sense to Reach the Lost Generation
Hosted by PromoSuite Software and Interactive
3:15 p.m. - 4:30 p.m.  Large Market Idea Exchange
3:15 p.m. - 4:30 p.m.  Local Radio Done By Locals
3:15 p.m. - 4:30 p.m.  From Digital Epiphanies to Digital Roadmaps
3:30 p.m. - 5:00 p.m.  Ask the Experts: The iBiquity HD Radio™ Team
4:30 p.m. - 6:00 p.m.  Thursday Happy Hour...and a Half
4:45 p.m. - 5:30 p.m.  Get “Hands on” with the FCC’s New Consolidated Licensing System Screens
6:00 p.m. - 9:00 p.m.  NAB Marconi Radio Awards Reception, Dinner & Show
9:30 p.m. - 2:00 a.m.  Radio Show After Party
Friday, October 1
8:00 a.m. - 9:00 a.m.  Breakfast in The Marketplace
9:00 a.m. - 10:15 a.m.  The Next Great Radio Format
9:00 a.m. - 10:15 a.m.  Ask the Experts: Creative Audio Processing
9:00 a.m. - 10:15 a.m.  One Great Thing
9:00 a.m. - 10:15 a.m.  Hearts On Fire - Building Passion For Your Brand Among Listeners Who Matter Most
9:00 a.m. - 10:15 a.m.  Building Sales and Profits in the Mobile Digital Age
Hosted by Moblico
9:00 a.m. - 10:15 a.m.  Panel Discussion: New Revenue Streams Through NAVTEQ’s Mobile Marketing Platform
Hosted by NAVTEQ
9:00 a.m. - 10:15 a.m.  Rising Through the Ranks
9:00 a.m. - 10:15 a.m.  Radio’s Big Spenders and Their Digital Strategies
9:00 a.m. - 10:15 a.m.  Toyota Moving Forward
10:30 a.m. - 11:45 a.m.  Digital Headcount
10:30 a.m. - 11:45 a.m.  Balancing Accountability with Motivation
10:30 a.m. - 11:45 a.m.  The Future by Future Leaders
10:30 a.m. - 11:45 a.m.  Panel Discussion: New Revenue Streams Through NAVTEQ’s Mobile Marketing Platform
Hosted by NAVTEQ
10:30 a.m. - 11:45 a.m.  Ask the Experts: The AM Antenna Modeling Gurus
10:30 a.m. - 11:45 a.m.  Radio Order-up: Driving Meal Occasions for Restaurants
10:30 a.m. - 11:45 a.m.  Syndication: The Recipe for Success
10:30 a.m. - 11:45 a.m.  Copyright Compliance: The Next Generation
12:00 p.m. - 1:30 p.m.  Radio Luncheon
2:00 p.m. - 4:30 p.m.  Networking Event: At the Roundtable with Recruiters

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