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Are You Ready to Drive Revenue from Health Care?

September 18   •   1:15 p.m.  -   2:15 p.m.
Fira Montjuïc, Hall 8, Theatre 1 Gatlin A2

Health Care reform is coming – with its goal of insuring 30 million Americans beginning this October key stakeholders including insurance companies, the government-run marketplaces, hospitals and other health care organizations will begin allocating significant funds to advertising. Learn what you need to do to get up to speed quickly to be in a position to capture your fair share.

 • David Burke, President, Burke Media Marketing

 • Jason Altmire, Senior Vice President Public Policy, Government and Community Affairs, Florida Blue
 • Belinda Lang, Founder and Principal, Belinda Lang Consulting