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The Sales Consultant Series

September 20   •   8:00 a.m.  -  12:00 p.m.
Fira Montjuïc, Hall 8, Theatre 1 Gatlin A2

Sponsored by: Katz Media Group

Studies have shown that trained sales staffs generate more revenue than those not trained. Join us for tools and tips from many of the industry’s most notable sales consultants and trainers as they concentrate on selling radio’s core advertising.

In this morning-long, rapid-fire session, managers, sales managers and senior salespeople will hear from a variety of experts, each presenting some of their best insights.

The variety of ideas and techniques will inspire and energize you; making you eager to take them back and put them to use.


8:00AM - 8:05AM Welcome

8:05AM - 8:20AM The Seven Steps For Selling Success

8:20AM - 9:00AM Smart Prospecting

9:00AM - 9:30AM Getting the Appointment

9:30AM - 10:00AM Conducting An Effective Client Needs Analysis

10:00AM - 10:15AM Break

10:15AM - 10:45AM Proposals and Presentations

10:45AM - 11:15AM Addressing Objections and Closing

11:15AM - 12:00PM RAB Resources to Support the Sales Process



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